Accreditation in Public Relations
Welcome to the path to Accreditation in Public Relations (APR). Obtaining your APR is an important step professionally, an excellent growth and development opportunity and a personal commitment that will take time.
So what does it take to get started? The process to earn your APR is multi-phased and can be broken down into four steps:
- Review and complete the Examination for Accreditation in Public Relations Application.
- Prepare and sit for a Readiness Review.
- Study for and complete the computer-based examination
- Demonstrate a commitment to lifelong learning through maintenance.
Why should you get your APR?
“I wanted to become accredited in public relations to learn and grow in my profession. By earning my APR, I am demonstrating a commitment to the communications profession, to my employer and to myself. It's a challenging process but it is worth it."-Paul Tandy, Chief Communications Officer, Parkway Schools
“My APR is a badge of professionalism. It demonstrates that I have the experience and the depth and breadth of knowledge to provide solid public relations guidance. My school PR friends encouraged me to go through this process. They said the things I would learn would sharpen my skills. I’m so glad I listened, because they were right.”-Nicole Kirby, Director Communication Services, Park Hill School District
Stephanie Smith, APR
Director of Public Relations
Fort Osage R-1 School District